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London International Award

Silver | Tone of Voice


She Should Run

Wish You
Were Here

The Call

She Should Run is a non-partisan national network that inspires women and girls to get in the race for public leadership.

What we did

Brand Voice
Design Strategy
Campaign Development

The Call

The Work

It needed a unifying messaging and voice framework to deliver clear compelling communications. The new She Should Run voice establishes a clear direction for the future—inspiring new generations of women to pursue a more perfect union.

The Work The Work