New York, NY, April XX, 2012 – CBX, the brand agency, was awarded gold in the Shelf-Stable Foods category for its design of the Walgreens new store brand Nice! in the first-ever Store Brand Packaging Awards sponsored by Progressive Grocer’s Store Brands. The Nice! brand includes more than 400 grocery and household products.
The Store Brand Packaging Awards was created to find the “best of the best” in new store brand packaging – packaging that not only looks beautiful and functions well, but also does a great job in conveying the product’s message to consumers.
The winning package designs will be featured in the June 2012 issue of Progressive Grocer’s Store Brands.
CBX is a brand agency specializing in corporate identity, consumer branding and retail. The company, with its current staff of 140, was founded in 2003 and has a client base that includes Del Monte, General Mills, Kimberly Clark, A&P, Pathmark, Saks Fifth Avenue Off Fifth, Lord and Taylor, Wawa, Sunoco, and Petro China. In addition to its New York City headquarters, CBX has offices in San Francisco and Minneapolis, and with the CBX Worldwide Partnership, has operating offices in Santiago, Buenos Aires, Sao Paulo, Mexico City, Melbourne, Shanghai, London, Amsterdam and Seoul. The firm was ranked #282 in the Advertising & Marketing industry for the 2011 Inc. 500/5000 list of fastest growing private companies.