December 10, 2020
CBX took home gold, silver, bronze, and other Highly Commendable awards in partnership with nine different clients at this year’s Transform Awards North America. The Transform Awards recognizes excellence in corporate, product, and global brand development work in the areas of strategy, execution, content, and evaluation.
CBX gained recognition in 13 different categories, which Chief Creative Officer and Founding Partner Rick Barrack attributes to the creativity, hard work, and dedication of his team. “While most days we focus on how to deliver on work that moves the needle and makes an impact, these are the moments we put the spotlight on our amazing talent and hardworking teams. Their glory and our clients’ glory–this is why we do what we do. Bring on 2021!”
We’re an agency that believes in the power of connections. And we know that no connection leads to award-winning work better than the one between an agency and great client partners. “The work CBX developed communicated function effortlessly while elevating the luxurious nature of the product value proposition. It struck the perfect balance, converting sales and generating a lifestyle following for the brand,” said Charles Jebara, president of Mighty Healthy. Each of our disciplines works side by side with our clients to ensure that from immersion to rollout, we are working to make a lasting impact on the business together.
CBX is thrilled to have been a part of such incredible business challenges and opportunities in 2020, and we can’t wait to see what 2021 brings.
Best use of a visual property
Best brand architecture solution
Best use of copy style or tone of voice
Best use of packaging
Best brand evolution
Best strategic or creative development of a new brand
Best development of a new brand within an existing brand portfolio
Best brand consolidation
Best visual identity from the food and beverage sector
Best visual identity from the lifestyle and well-being sector